WordPress is a type of content management system or CMS that lets you easily build your website and organize its design and content on a user-friendly online platform.

WordPress is a simple and popular option for creating websites and is currently dominating the market. This CMS is used by over 40% of the internet, including companies of different sizes and industries. However, does WordPress deserve all the hype? Why not choose another CMS, like Squarespace?

Below we’ve outlined six reasons why WordPress is superior to all the rest.


1. Ease of Use and Flexibility


Thanks to its flexibility, WordPress has become one of the largest CMS’s in the world.

There are thousands of prebuilt themes that you can choose from after installing WordPress. Themes—which are available for free or at an affordable price—enable you to customize your site to be as unique as your business.

There are also millions of WordPress plugins available at your fingertips. With just a few clicks, you can build powerful features into your site. There is virtually no limit to what you can do with WordPress thanks to plugins, and Bullseye Digital is here to help you find the perfect ones.


2. Save Your Business Time


With WordPress, you can build a beautiful eCommerce website in minutes. WordPress plugins can be installed in seconds and add functionality to your site immediately. Additionally, plugins make managing your website much easier, automating tasks to save you time.


3. Vast Library of Integration Possibilities


When it comes to a website that integrates seamlessly with third-party tools, WordPress is the obvious choice.

Use WordPress to create an eCommerce store using Woocommerce, for example. Have programs you already use? Sync them up seamlessly to keep track of your inventory, answer customer questions, and manage other business-related data.


4. User friendly


To use WordPress, you don’t need to be an expert in coding. Installing and managing WordPress is hassle-free.

Are you looking to create a webpage or blog? Using the text editor is all you need. This text editor was designed to function like a Word document. The Appearance tab allows you to customize your theme and add more detail in an intuitive, easy way. A drag-and-drop page builder can even be downloaded for extra ease. Plugins like Divi’s visual builder make it easy to create stunning pages without any coding required.


5. Streamline Your SEO


An important way to get your business noticed online is through search engine optimization or SEO. With WordPress, SEO is simplified to bring you more customers without being time-consuming or technical.

Take advantage of Yoast SEO’s free plugin to help your site stand out. By using the plugin, you can edit the meta description, title tags, and keywords for your website. If that sounds like a lot of jargon, don’t worry. Even if you don’t know anything about SEO, our team of web developers can offer suggestions to help you get the most out of WordPress.


How Bullseye Digital Marketing Can Help
Even with the best CMS, building a website that delivers results can be hard. At Bullseye Digital Marketing, we have a team of experts that can build, design, and optimize your website to best fit your unique industry needs so you can stay on top in your local market. If you would like to learn more about our website services, and how we can help drive conversions for your automotive industry business, contact us to kickstart your growth today!

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